Case study of CVS

According to the filed work results made by PSI team, we know that approximately one in four scripts experienced a problem at some point in fulfillment process. As we all know, the fulfillment process is critical for the transfer of the customer’s need into reality. An inefficient process would lead to a poor pharmacy service which would depress the recent customer. It’s certainly true that a better fulfillment process could prevent 60%-90% of the customer defection that were due to service.We know come up with solutions to deal with the problems now exist in the CVS fulfillment process. Improvement would never happen until changes are made. On the one hand, CVS should design a more efficient flow chat to reduce the inherent risks and inefficiency during the process. A proper flow chat should start with the analysis of the existing process situation in CVS and find out the bottle neck in the process. On the other hand, from the case, we know that a number of problems co uld occur in the part of Data entry.For example, customers pay the prescription and soon leaving the pharmacy, but the prescription may appear without drugs or the payment will not covered by their insurance. When they come back to pick drugs, they would be give nothing but dissatisfied. If things go on like this, customer satisfaction and customer loyalty will inevitably be effected . In order to reduce the defections in this part, changes should be made . CVS Pharmacy should build a comprehensive information system. The IT system should have enough function to support the operation.The doctor can upload the prescription after diagnosing, then the tech of pharmacy can check the prescription online and finish the remaining work. For the problem of no refill allowed, the IT system which contains prescription guidance by selecting the personal information of the patient in history. For the problem of DUR Hard Stop, IT at CVS should cut down the time for drug review. Since the possibil ity of different drug to drug interaction have the different time, IT system should have the ability to recognized the maximum time for major drug interaction which would absolutely improve the efficiency.Also the customers can login the system to check whether their prescription has been completed to decide when they go to take the drugs. After the above improvement, the most likely part to have problems is the situation at the pickup window at peak period. When customers came after work to pick up the prescriptions, most locations found it difficult to staff this time period simply because pharmacy employees did not want to work then. To address this problem, we feel that we can create some self-dispensary machines, just like ATM, so that the customers can take their prescriptions on the machine by themselves.Because of the establishment of the IT system, there will not be wooden boxes in use. If the system design is too complex, people will feel it is more efficient to use the or iginal method. The results may cause the failure of the changes. In order to prevent backsliding, the system must be easy to use so that both customers and staffs can use it conveniently. Pharmacy Service Initiative can greatly promote the customers’ pickup speed, save time, improve efficiency. Nothing could be better than that to be more attractive to consumers.Faster pickup-rate than other pharmacies can let CVS win more customers, increase customer loyalty, and attract new customers patronizing. Now most people complain about taking drugs,which is not only wasting long time to queue but also having complicated steps. If we can solve this problem, it will be a milepost of pharmaceutical service industry. This is a great opportunity for CVS companies to increase their market share, to defeat the competitor, and to become a leader in pharmacy.The economic benefits it brings to CVS is self-evident. Has the absolute authority is an absolute superiority on the pharmaceutical ind ustry, after that it will be hard to endanger the status and influence of CVS. In addition to economic benefits, the reform also brings many benefits to the internal stability of company. Not only reducing the customers’ complaints and churn rate, but also greatly improving the employee’s satisfaction and reducing turnover rate. These make CVS having more stable and rapid development.

Sexual Harassment in the Military

1. The topic I would like to focus on is woman in the armed forces, and the issue of sexual harassment in the military. 2. The specific issue I would like to focus on is how a great number of women are sexually assaulted and raped, and there is not much they can do for justice within the majorly masculine realm of the military. I believe this is an appropriate research problem because I am being specific to women in the armed forces and even more specific on the experiences of sexual harassment nearly every woman receives in the military. I would like to expose the issues of vulnerability of women in the military. The steps I have taken was that first I had decided my topic was going to be about women in the military, then the specific issue is sexual harassment in the military and how it affect them 3. The only pitfall I can think of currently is that it may be too specific, although there are many examples and issues of this throughout the years. Otherwise I do think it will be a great topic to use for the HA and advocacy essays. 4. I intend to use multiple online databases researching for journal entries or feministic-militarism centered articles. 5. Lorraine Dowler: The Hidden War: The ‘Risk’ to Female Soldiers in the US Military Dowler, Lorraine. The Hidden War: The â€Å"Risk† to Female Soldiers in the US Military. â€Å"Reconstructing Conflict: Integrating War and Post-war Geographies. By Scott Kirsch and Colin Flint. Aldershot: Ashgate Pub. , 2011. 295-314. Print. Dowler, a professor of Women Studies, Gender, and militarization at the Pennsylvania State University, writes that, woman that are in the U. S. armed forces are immersed in an overwhelmingly masculine environment, and the woman is seen as a foreign body to most men, and are thus subject to harassment. This is important to my research because this chapter outlines the vulnerability of women in the armed forces and the easons of that vulnerability and how it affects the woman of the military. Sandra Via: Gender, War, and Militarism: Feminist Perspectives Sandra Via, has a doctorate in political science and teaches at ferrum college. Her chapter in the book is credible since the sources she had used for her chapter were from scholarly journals and articles and other people with high credentials. She talks about mainly militarization a nd globalization and the role of the woman in arms. T. S. Nelson: For Love of Country: Confronting Rape and Sexual Harassment in the U. S. Military

Absence Of The Father Figure

Absence Of The Father Figure In a play that is very well written by a famous and talented writer, the absence of a father from a middle class family shows a sever effect on the children. Thomas Lanier Williams known as Tennessee Williams was the writer of a play titled The Glass Menagerie. Mr. Williams often saw his parents engaged in violent argument and how it frightened his sister Rose. His father who was a shoe sales man forced him out of college to work for the shoe company, but later in life he returned to college and won an essay contest. Tennessee Decided to become a play writer after watching a production of Henrik Isben’s named Ghosts. In his lifetime he won several awards for his writing including 2 times the Pulitzer Prize. He suffered from deprecation in the last ten years of his life after losing his loved one to cancer. Mr. Williams battled alcohol and prescription drug addiction and ended his life chocking to death on a bottle cap in his New York City residence. In his play the Glass Mena gerie he clearly pictured a lower middle class family with a crippled daughter, a mother who normally brags about her glorious days, a father who had left leaving behind not much but a bizarre massage and a brother who resented all of that and want to go and follow his dreams. First, the play takes place in the Wingfield’s apartment across an ally from a ball room. It is narrated by Tom who is also the son of Amanda, the mother, and the brother of Laura, the daughter. Amanda is a single mother trying to raise her children under a harsh financial condition. Frequently, she talks about her old days and how she was charming and wanted by too many Gentleman callers. Tom is the son who is obligated to let go of his dreams and work in a warehouse to support his family, but he can’t just forget his passion for adventure, so he relive it by watch movies and imaging himself to be the main character. Laura, Amanda’s daughter, is a very shy young girl who is also crippled. She confines herself to her glass collection which is so fragile to hide away from the real world. Many critics consider her to be the main character of the play because of her ideal role as well as the play name. Jim O’Connor who is Tom’s work mate and used to be Laura’s class mate. He was invited to diner by Tom to be a Gentleman caller to Laura, but he is committed to another person. Mr. Wingfield, which is represented by a Hugh portrait in the room, he is absent and no one knows where he is, and the only thing his family knows about his departure is that he left a massage saying hello and good bye. Second, the play is a classic about a single mother devoted to her children trying to raise them under a very harsh financial condition remembering her glory days and denying the fact that her daughter is handicapped. Amanda the mother wants the best for her daughter Laura. She wants her to marry a respectable Catholic man who has a good job and not a drunkard. A manda asked her son Tom to bring a friend from work to be the gentleman caller for her daughter. Tom is son who works in a warehouse to support his mother and sister, he does not only hate the being a warehouse worker he dreams about leaving the house to follow his desire for adventure. Laura who is disabled and lacks self confidence, she hides behind a glass collection from the real world. Laura sees her disability as something that very shameful. She dropped out of college because of her low self steam, and finally a memory of a selfish father who left his family struggling to survive.

Miami Circle Article Example | Topics and Well Written Essays - 750 words

Miami Circle - Article Example The excavation, conducted under Bob Carr revealed a patterned group of holes in various sizes cut into the oolitic limestone. This covered a circular shaped area of 38 feet in diameter. And the excavated earth contained various artefacts like shell tools and stone axe-heads. Other crucial discoveries included human teeth and charcoal from fires. According to the diary report of Ryan J Wheeler, one of the archeologists who participatred in the escavation, they also found '.some concrete, modern glass, and other construction fill, lower portions produced nineteenth century materials, including the fragmentary neck of a blown green glass bottle and a wire-wound glass button, probably from a ladies' blouse or jacket. (Wheeler). A controversy regarding the preservation of the site ensued, especially after the suggestion by Baumann to relocate the circle to another location for which he offered to pay the expenses so that he could pursue the construction of the condominium. But there was a general resentment among the general public which included archaelogists, native americans, new agers and school children. And the State the State of Florida Preservation 2000 land acquisition program had to purchase the disputed site from Bachmann for $26.7 million. The radiocarbon dating, conduct... However, the argument that the holes belonged to the modern age was further disputed by Tom Scott and Harvey Means, Florida Geological Survey, who brought to light the fact that there was a buildup of a calcite duracrust on the edge of the cut face, which cannot happen in the case of modern objects. The artefacts that were found are supposed to belong the Tequesta native group which existed prior to the European settlement of the area. But to come to such a conclusion, other possibilities were to be discounted. There is no proof that native North Americans built such permanent structures so long ago. And the hypothesis that the site could have belonged to the Olemec or Mayan civilizations was more or less ruled out as there was no evidence of any artefact belonging to Cetral American origin on the site. According to Bob Carr, "Mayan architecture is always rectilinear, except for the observatory in the Yucatan, so really nothing about this fits a Mayan connection." He thinks that the references to Mayan civilization in this context are "just an exotic way to explain it." (Nimnicht). There exists an argument that the holes were postholes of some structure, some sort a foundation for a building. Another hint is that it could have been a burial site, but the excavators could find o nly a five-foot long shark skeleton, a dolphin skull and a complete carapace of a sea turtle. Apart from the four human teeth found on the site, nothing confirmed to the idea that it could have a common burial ground.The controversy regarding the decision of the Sate to spend a phenomenal amount on the project reached its height with the hunch by the University of Florida archaeologist Jerald T Milanich that the Circle

Organisational behaviour Essay Example | Topics and Well Written Essays - 3000 words - 1

Organisational behaviour - Essay Example For instance, a leader is a person with charismatic qualities, vision, critical thinking skills, encourager, team member, and ability to look into future. Indeed, the aforementioned attributes enable a person to lead his / her organisation and ensure a harmonised and shared value-based internal culture. Leadership refers to the capability of strategic planners, policy- and decision – makers to direct employees / organisation to accomplish business plans and mission. In addition, leadership is all about identifying potential in employees, to polish individual abilities and to train them in a way they could portray optimal performance and achieve defined targets. Idris & Ali (2008) had thrown light over the fact that leadership helps a business organisation in gaining competitive advantage by ‘out – performing’ rivals in the same business sector. For this purpose, the leaders keep themselves updated about general and task environment, which is then analysed a nd evaluated for new policy formulation, modifications and amendments in existing policies. The internal managerial structure could be adjusted to ensure greater flexibility, mutual accountability and adaptability, which later enhances internal efficiency and performance. Chan (2010) has argued that business success and sustainability of an enterprise is dependent on the strengths and leadership qualities of strategic planners and top management. He highlighted that there are various leadership styles such as â€Å"autocratic (which focuses on internal control and stability), bureaucratic (it is more democratic in nature but also pays special attention to task accomplishment and overall performances), laissez-faire (which focuses on extreme level of flexibility, tolerance and adaptability to changes), democratic (which focuses on employee empowerment, continuous learning and experimentation), participative (focuses on enhancing employee contribution and participation in business af fairs through mutual collaboration, interaction and communication), situational, transactional, and more recently transformational† styles. This paper will throw light in detail over Transformational Leadership and Path – Goal Leadership approaches. The researcher will critically evaluate and compare the strengths and limitations of two different approaches to theorising leadership as sources of prescription for good managerial practice in organisations. In other words, the researcher will assess how the concepts and understandings of two aforementioned leadership theoretical approaches will help strategic planners to formulate and implement good managerial practices that would benefit in conflict resolution, internal peace, socio – emotional and instrumental cohesion and harmony, low absenteeism and employee turnover rates, high motivational level, job commitment and timely achievement of goals. The researcher has chosen the Path – Goal Leadership approac h because it focuses on task / performance and relationship – orientation as both are quite necessary for overall organisational success. For instance, the approach was developed after contributions of many renowned theorists during 1970s and 1980s such as Robert House, Ralph Kartz, Yukl, Shamir, R. Mitchell and other authors (House, 1996). In addition, the researcher has also chosen Transformational Leadership theory, a relatively new approach, which focuses on to

Personal statement for graduate school Example | Topics and Well Written Essays - 500 words - 1

For graduate school - Personal Statement Example Data Technology is consistently developing at an un-recordable rate, and that makes PC machines the most significant devices in our lives, they are our present and future. As I would like to think, nothing on the planet can measure the exponential development and fervor in the computing business. Murphy (1995) once highlighted that PC Machines and their technology influence every single one of us. Therefore, the interest for individuals with significant ICT information is substantially developing. Murphy (1995) stated that the beginning of innovative data administration innovation would altogether enhance the operational productivity in many nations. For work experience, I have been working in the IT office for Abu Dhabi Police for more than 3 years managing technology advancement on a daily basis, and overseeing Windows 2003 environment and Exchange. In addition, I was included in numerous operations, delicate assessment and my deliberations prompted an exceptionally dynamic IT foundation in Abu Dhabi police (Murphy, 1995). Lastly, I had the accompanying Achievement amid this term with the association: I consider myself generally well equipped for your highly respected system. Separated from the sound scholastic establishment I have laid in my field, I am most glad for my viable capability to perform particular projects. Notwithstanding my fine- received performance in the task outlines in such courses as Database management, program upgrade Tools and Computer Networking and appliance, I additionally took an interest in managing the storage system and checking the development of information and the storage system at Abu Dhabi police. For this significant assistance, I got warm acclaims from the organization and my working mates. My individual attributes incorporate initiative and creativity and systematic and critical thinking abilities, work powerfully in groups, great time administration, meeting deadlines, dependability

Answer the 2 questions Essay Example | Topics and Well Written Essays - 1000 words

Answer the 2 questions - Essay Example Based on this, the manner in which Jews were being treated and the manner in which the Muslims are being treated in present day, each are compared for co relation and contrast in between the two if any. The two concepts find number of sparkling identical aspects at the same time, they find number of dissimilarities based on which each may form for a different form of concept. The Jews in those days were depicted as sub humans with little capability of intellect and understanding. They were termed as uncultured on account of their handling of different social affairs. Muslims in the modern times are often directed to as barbaric and being hostile towards other communities. These activities came forth for the first time in form of 2001 when all of the hijackers and perpetrators of the Twin towers were Muslims. As a result a general perception of hatred and disregard for Muslims started prevailing .In the modern times, the Muslims of the Europe are often taken for with discontent and disregard based on similarly new ideas and ideologies. These ideologies have originated as a result of hatred towards them that is on account of terrorism. Terrorism has unfortunately been associated with Muslims at large. This in turn has given rise to the ideas and concepts of Islam o phobia (Israeli,p. 15). As a result of this, the Muslims in general are being targeted in terms of discrimination, disdain and unhealthy outward response to them in the different social sectors of society in Europe and America at large. An element of contrast between the two concepts is the fact that Muslims are not being executed largely or directly on account of the difference and conflicting ideologies between the two societies. In case of anti Semitic campaign, the Jews were being sidelined and contained in isolation places such as Ghettos (Michman,p .155). It can be safely said that there have been instances where the role of media in West

How does the Islamic religion influence Islamic law Essay

How does the Islamic religion influence Islamic law - Essay Example From the birth to the death, the Muslims across the globe hear the holy sounds of Quran. The holy Quran is regarded as the guide for the lives of all the Muslims across the globe. All Islamic principles and ethics are embedded in it. The finer aspects of Islam and the Islamic Law are ingrained in the holy Quran. The spread of the Islam in this world has been phenomenal. Starting from the cities of the Makkah and Madinah in the Arabian world, the message of the Islam spread at lightning speed. Within 100 years since the death of the Prophet Mohamed, the messages of Islam spread to three continents of the world. In the Western world, the ordinary believe is that that region of Islam has spread at electrifying pace through bloody wars. But this is not true. The sheer appeal of the new Islam religion enticed people to believe in Islamism. The unflinching belief in the existence of One God and the strong emphasis and trust upon His divinity led to large numbers of people embracing Islam. Another important feature of the Islam was that it never adopted the policy to forcefully covert people to Islamism. Even in the modern times, in many Muslim dominated areas in the world, the people of other religions like the Jews and the Christians continued to follow their own religious ideologies.2. Whatsoever, the Islams spread at a rapid pace. The Turks accepted Islamism peacefully. Besides this, many Malay-speaking people and many people in the Indian subcontinent embraced Islamism. Even in many countries in the African and the South American continent, which were under the powerful colonial rulers of the Europe, the Islamism continued to flourish3. It is estimated that the Muslim population throughout the world is in the range 0.7 to 1.8 billion. Nearly one-fourth of the people in the world are adherents of Islam whereas 33% of the world population follows Christianity—by far the largest religion in the world. Given the rising number of followers of Islam, it is estim ated that Muslim will be the largest religion in the world by the middle of the twenty first century4. Indonesia, Pakistan, India, Bangladesh and Nigeria are the most populous Muslim nations. Of the total Muslims in the world, 25% live in the Middle East. In the US, around 6 million people are Muslims5. Living in a multicultural society brings together people from all religious practices, cultures and religions. The impact of law is seen by the different behaviors of people and the consequences they face for their actions. For instance the controversies surrounding headscarves worn by students in Turkish educational institutions and death sentence imparted to women owing to illegal sexual liaisons raise questions in our mind with respect to the origin of such measures or consequences. For the Islamic countries adherence to the Islamic law is important for the social progress in these nations. The administrations are compelled to encounter a disaster of identity and finds its politic al legitimacy challenged such that they will have to alter the principles and the legal structure within the Islamic frame6. The government feels the pressure of incorporating tenets of the Islamic law into the system and therefore some Muslims recommend the realization of the Sharia or the â€Å"Islamization of prevalent law†. The term ‘sharia’ is an Arabic phrase for ‘track’ or ‘road’. â€Å"The term itself actually derives from the noun ‘shara’a’, which reflects the idea of ‘a system of divine law’†7. Susie Steiner (2002), the author of the article ‘

Marketing Plan Essay Example | Topics and Well Written Essays - 3000 words - 3

Marketing Plan - Essay Example General Motors (GM) is a USA based organization that started its business 100 years back in 1908. It is 18th largest business corporate entity in the world having assembly plants in more than 30 countries across the globe. It has sales network of cars and trucks in around 140 countries. It provides direct employment to over 200,000 personnel. Whereas, a majority of people are indirectly associated with its dealers and GMAC, which provides insurance and financial services to the suppliers, distributors, private and commercial customers of General Motors. It is operational in North America, Asia-Pacific, Europe, Latin America, Africa and Middle East. The major European countries where General Motors has strong sales network are Britain, Germany, Italy, Belgium, Luxembourg, Netherlands, Poland, Russia, Turkey, France, Spain and Ukraine. Chevrolet, Cadillac, GM Daewoo, Buick, â€Å"Opel, Vauxhall and Saab (Europe), Saturn, Hummer, Pontiac, Wuling and Holden are among the major brands th at Company is offering to its clients. In Europe, GM has been offering Saab in Sweden, whereas it offers Opel and Vauxhall brands in France, Germany, Italy, Great Britain and others. As far as GM’s strategic situation is concerned, it must be highlighted that GM previously planned to sell its European Operations in 2009 after huge losses it incurred due to uncertain business conditions but then rejected the offers of some buyers or corporations such as ‘Magna’ that were interested in purchasing General Motors majority stake. Since then the company has performed relatively better (Company’s report, 2009) As revealed by the managers at General Motors, the automobile manufacturer has a vision to produce top quality premium products for its different market segments all across the world. The company has a mission to sustain its market share by constant innovation and development and to get the most out of available business opportunities in home

Project Management Capstone - Problem Identification Assignment - 1

Project Management Capstone - Problem Identification - Assignment Example It has also been identified that for an organization to run efficiently, management should take the responsibility of ensuring that all the necessary factors of effective project management are put into consideration. Thereafter, develops a proper plan to mitigate chances downfalls within the business. However, one of the major problems that automobile companies face is the inability to influence broader market margins. Therefore, this paper unravels problems affection project implementation in an organization and various measures to mitigate such occurrences. Similar to any other project management, project scope addresses initiatives at all levels of project management and the implementation strategies agreed at the initial stages of project development. Based on the human resource problem, several scholars have clarified that poor human resource management would directly affect capital market. For instance, training of newly recruited employees is a large problem to most of the businesses compared to competitors who prosper by retaining their employees. No company would ever love to incur expenses in training employees only to lose them. Besides, constant shifting of employees reduces outcome and competitive development of business. Wagner & Bode (2009), illustrates that the use computerized services and internet facilities within an organization are vital to changes in various ways thus relating organizational skills towards the contribution of adequate returns to the company. It has also been clarified that companies that use technol ogy often has customized response to any slightest change in liaison to consumers demand by producing goods and services through controlled production process Wagner & Bode (2009). Moreover, it may affect some sections of the organization especially members of the staffs who feel that they are ill targeted by the change process. The main purpose of a

Four Truths and a Lie Essay Example for Free

Four Truths and a Lie Essay Introduction†¦ Have you ever said a truth? Well, you say truth 99.8% of your conversation each day! You are most likely to said a truth by playing – truth, dare, double-dare, kiss, love game. On the other hand, have you ever lied? Obliviously, I think everyone have lied at least once in their life because they have to do it to helps themselves. Me, Kaitlyn Phan has 1 sister and 1 brother named Lana and Joe, and I live my mum and siblings here. I have 4 good friends named: Michelle Tsang, Chriselle Lee, Lindy Sohn and Melody Lim! I live in Singapore one of the busiest and crowed country (well, place) in the world. I have lived so many countries since my dad is†¦ Busy man! Such as Melbourne, Vietnam, Philippines and†¦ Singapore. I find moving school several times hard, because not everyone is friendly, there is always drama queen, wannabes, and more and more annoying stuff. So, let’s start the game of Three Truths and 1 lie†¦ Chapter 1 Begin the game! â€Å"Have you ever heard of Boy Bands?† Lindy asked me one morning, exclaiming. I knew she knew it, because it was on this month’s issue of Pretty Girl’s magazine. â€Å"Obliviously! You think I’m dumb?† I joked. â€Å"Hey!† Mish (Michelle) jumped into our conversation. Mish loves to talk and fashion†¦ She is also sporty. â€Å"We were just talking about Boy Bands†¦Ã¢â‚¬  I rolled my eyes quickly, so I don’t look crazy. â€Å"Like, what?† â€Å"Don’t know.† Ding-Dong! The bell rang as usual (what else?) Luckily this year we are in same class, and there were HUGE chance that we won’t be together because there are 11 classes this year. Lot’s of people thinks, my school is interesting because we start and 7:25 and end at 1:30 (only for Monday to Wednesday. Thursday to Friday is 7:20 to 1:30.) Younger kids like my sister who is in Grade 1 starts school on noon to 6:50, and mum finds it a little inconvenient. â€Å"Have you ever played four truths and 1 lie?† Chriselle, a lover of tech stuff and games asked in an exciting tone. â€Å"Well, we’ve played Truths or Dare?† â€Å"Yeah!† â€Å"Is it like I Never game?† Melody questioned. â€Å"Well, here it goes.† Mish began. â€Å"One person lists three facts about themselves, except one of the facts is a lie. Be sure to be random about the order of your facts. Also try to recite the facts in the same voice, so you dont give away the lie. Examples:†¨ #1 I love chocolate cake so much. #2 My brother goes to university in USA with his cousins. #3 Two summers ago my family took our vacation to China. The other people have to guess which one is a lie. Everyone will know how everyone else has voted. †¨The person sets the record straight by saying the lie e.g. #2 was a lie. They may also explain the circumstances for the other two facts. Everyone else may talk about how they were fooled or figured out which was the lie.† â€Å"Why don’t we just get started?† Chriselle and I chorused. We all clapped our hands and got out of the school building to the playground.

Analysis Aviss Existing Marketing Strategy

Analysis Aviss Existing Marketing Strategy Avis jump up at Vietnam market from June 2009. They stand at one of leader positions in the car rental industry. Avis is always confident that they would bring to customers a consistent high quality and recognizable service with our dedicated team of employees  [1]  . In Vietnam market, Avis is developing tremendously two fields which are short term leasing and long term leasing. In this report, I will analysis Aviss existing marketing strategy and value creation process by marketing mix (4Ps) to help stakeholders to have an overview about advantages and disadvantages of Aviss marketing strategy. From the research of Avis that I showed at previous part, I would give the company recommendations about their marketing strategy to increase their market share, profitability,value creation, and sustainability. C:UsersHIEPCTDesktopabout_avis_1.jpg INTRODUCTION Avis always has been known as a strong brand name in the world. They have more than 3000 offices in Europe, Africa, the Middle East and Asia and 2000 offices in the United States, Canada, Australia, New Zealand and the Latin America/Caribbean region. In 1970, the first office of Avis was opened in Asian in Hong Kong. Through 10 years, Avis developed steadily with many new locations in Singapore, the Philippines, Pakistan, Malaysia and Indonesia. Recently, the company opened more operations in India, China and Taiwan in 2007. Avis realized that Asia is a very potential market, so that they develop their network bigger and bigger in here. At the moment, Avis has over 235 offices in Asia in countries below: Bangladesh* Indonesia Malaysia Singapore Brunei India Mariana Islands Sri Lanka China Japan (Sales Office) Pakistan Taiwan (Sales Office) Guam Korea (South) Philippines Thailand Hong Kong Macau Sakhalin (East Russia) Vietnam At present, Avis seems to be the most popular international car rental brand in Asia with more than 34000 cars and about 2500 staffs in all operations. Long term car leasing is a type of business which Avis want to focus on. The kind of leasing has many special benefits and services which the company would bring to customers when they choose it. Current Situation of Avis Access the existing marketing strategy of Avis I would analysis 4Ps to identify the existing marketing strategy of Avis: Elements: Aviss long-term car rental services Product (Service) If you need a car in Vietnam for an extended period of time (1 year or more) but do not wish to commit yourself to buying one then Avis car leasing is for you! Avis can bring to customers benefits and services: Lower monthly payment compared to car rental Choice of your preferred vehicle make, model, color and specs Use of a professionally trained English speaking Avis driver Convenience insurance, road tax, servicing and maintenance all taken care by Avis Complimentary replacement vehicle during vehicle servicing Access to a dedicated Avis Car Leasing Account Manager Complimentary 24 Hours breakdown assistance Exclusive worldwide Avis car rental discounts for travel and home leave  [2]   Place (Distribution) Avis has over 5000 locations in the world and they have two offices in Vietnam market. Price Avis is one of the strongest brand names in the field and their services are always standing at the top, so that their price cannot cheap. Promotion Avis is a popular brand name, so that they always receive many attentions from media although they dont need to promote too much. On the other hand, Avis also advertise their services on social networks like Facebook It can be seen easily that Avis is using differentiation marketing strategy after analysing 4Ps. http://www.unconsultancy.com/wp-content/uploads/2010/06/generic-strategies.gif The marketing strategy of the company is differentiation that means Avis want to make differentiations in the Vietnam market, to compare with their rivals. As can be known, Avis not only can bring to their consumers many choices of luxury car which includes benefits and high quality services, but also can create some special package services for customers in entertainment and business such as Gold Package, Hanoi tour package, Avis Vietnam luxury Halong Bay cruise package. They are excellent services to help consumers to visit wonder places or tourist destinations of Vietnam. Especially, Avis has list of all golf courses in Vietnam to give customers to choose and they also are the leading cruise companies in Vietnam jointly offer you the Luxury Halong Bay Cruise Package. In US market, Avis apply the differentiation marketing strategy to develop as well. As can be seen, Avis in US has not only given care rental but also bought their car and they have a service to make their customer interest in which is ultimate test drive. The service gives consumers chance to try driving a car before they decide to buy it with many benefits: Thousands of low-mileage, late-model vehicles for sale More than 75 well-maintained makes and models Take Avis Ultimate Test Drive for two hours or up to 3 days Low, pre-posted pricing no negotiation Try before you buy  [3]   In my opinion, its really a good marketing strategy which is different and can attract customers come to Avis. Identify the value creation progress of Avis I would use value chain to analysis value creation progress of Avis Vietnam: Inbound Logistics Avis is exist and developing through many years, so that the relationship between the company and car suppliers or partners is very good. However, there are many Vietnams automobile taxes which are very high. Therefore, Avis should concentrate more about this point to reduce the cost. Operations Resource inputs are not only luxury cars. People are a resource especially in service industries. Therefore, Avis trains staffs to build trusted consumer relationships by the premium service. Outbound Logistics Avis product their services through network operators and system of offices in the world. The customer can book schedule by internet or offices. Any car was test carefully before serving customers. Marketing and Sales Avis group uses advertising on network social like Facebook, promotions, etcà ¢Ã¢â€š ¬Ã‚ ¦ to inform customers about their services. Besides that, Avis builds belief of customers by providing best service and allowed them to segment the market effectively. Service Avis supplies the best services to customers and the addition benefits with it. It is discount, insurance car or monthly check, repaired car, and so onà ¢Ã¢â€š ¬Ã‚ ¦ Support activities Procurement Acquire the resource inputs to the primary actives: Avis always supplied quality cars for their services. In addition, the company will be preferred to pick up the customer at airport by Vietnam airline or received tourist transport contacts from Vietnam national administration of tourism  [4]  . Technology development In my opinion, Avis certainly had some research about Vietnam market and demand of Vietnamese people. Therefore, they made a different thing with other market which is car rental including driver. In addition, they also dont buy their car at Vietnam market like others. Human resource management Avis always hide good drivers who even know to speak English. Avis always want to ensure about their quality services so that the attitude of employees is very important. Avis usually trains them carefully and also provide the chance to employees study and learning to develop their skill. Quality Management Avis believe that corporate sustainability can only be effective if it embraces all steps of the value chain. This is why the Avis not only sets the highest standards for itself but also expects suppliers and partners to meet ecological and social standard. Competitive advantage Resource based view (RBV) Hollensen, S. (2003) defined that long term competitiveness of a company depends on its resources that differentiate it from its competitors, so that the first step, I would analysis tangible resource and intangible resource of Avis Tangible: The quality of Avis car rental. Have more 5000 locations in the world. In Asian, Avis has over 34000 luxury cars for leasing and a large human resource with 2500 employees. Intangible: Strong brand name in the world. Avis has research about Vietnam market before jumping up. Experience in car rental business through many years Special services for any locations Skill and knowledge of employees. Avis has been active in this field for over 40 years, so they have a lot of experience in the car rental field. In addition, the core competence of Avis which is created by the combination of all tangible and intangible resources above, Avis would have a big competitive advantage in Vietnam market. Market oriented view (MOV) There are three main elements of environment which includes customer, competitors, environment; Avis has to adapt to create differentiations from their competitors. Customer: Vietnamese people has trend to own car, instead of using car rental services of Avis. Avis should have more strategies to stimulate customers to use services more. Competitors: Hertz, Enterprise, etc are Aviss major competitors. In Vietnam market, Avis would be competitive by smaller company who set the lower price for their services. Environment: Long-term car rental is preferred for the kind of customers who usually has to use car but dont want to pay a large of money to buy in a period. Especially, the service including driver to help their consumers not to worry about Vietnamese traffic laws which is very complicated. All these changes to suit with environment create differentiation for Aviss services. Base on analysis RBV and MOV, it founds that the core competence and those differentiation create competitive advantage for Avis in Vietnam market. PESTLE analysis Political Legal Environment: There is only one Party nationally in Vietnam, so that they have a stable political situation. In addition, the Government has had reform to develop suitably with international and nation situation at any period. Government also builds the Law of Foreign Investment to encourage organizations to invest in Vietnam market. However, the traffic in Vietnam isnt good, especially in Hanoi and Hochiminh with too large vehicle density, so that the Government has to limit the number of transport, especially car. Therefore, Government brings out policies and law (high taxed rate) applies for car, especially imported car. Economic The Vietnamese economy has been developing rapidly and in 2008, World Bank published that Vietnam is one of the best performing economies in the world over the last decade. Vietnam has joined WTO in 2007 and its quietly opened for foreign company to run business in the market. On the other hand, GDP in 2009-10 in Vietnam grew less than the 7% per annum average achieved during the last decade and the inflation rate increased from 7% to 9% because the global economic which affect to Vietnam, is unstably. Therefore, its really a opportunity with Avis because purchasing power would be decreased which means citizen wouldnt dare bring a large of money to buy car and they can choose Aviss services to save money. It can be a big chance which Avis should concentrate on. (See appendix 1) Social culture According to CIA, Vietnam is really a densely populated country with the population is over 90 million by 2011. However, the Vietnamese people are concentrated mainly in big cities such as Hanoi, Hochiminhà ¢Ã¢â€š ¬Ã‚ ¦which is always potential markets for Avis. Thats reason why Avis opened two operations at the cities. The demand for using car of Vietnamese people is increasing rapidly, but they usually want to own one instead of renting car. That is a big different about culture among Vietnam and others. Technology: Nowadays, technology is focused by all of the governments in the world, media tools are developing more and more, especially internet. We can update all of news every time in everywhere. As can be seen that, media usually affect to customers buying behavior. In 2011, VNNIC published that 42% of poplar use internet as daily communication. We can be sure that advertising and promotion on internet network would help Avis to have a big advantage in marketing. In fact, Avis has promoted their advertising for the services in Vietnam market on their website and Facebook which can be connected easily with customers. Discussion SWOT analysis Strengths Avis is a strong brand name in car rental business in the world. They have developed their business very successful through over 40 years, so that their experiences in the field have been acknowledged. In addition, Avis has a large network with over 5000 locations in the international market. With over 34,000 cars and over 2,500 employees throughout the region, Avis is the leading international car rental brand in Asia and Avis really has good websites, retailer stores and operations around the world. The company also has many kinds of luxury cars to help their customers to choose. To use the long-term leasing of Avis, consumers would receive many benefits and services from Avis with the highest quality. Weakness Avis just appeared at Vietnam market in recent, so that they have only two operations at the country (at Hanoi capital and Ho Chi Minh City). The demand for long-term rental of Vietnamese people is not high and to change their minds is a difficult mission with the company. Opportunity Vietnam always is a potential market for almost of luxury products or services. The standard life of Vietnamese people is increasing more and more, so that to use new services or products can be interested by them. In addition, the service of Avis can help them to save their money although they can still use a luxury car. On the other hand, Avis has not many competitors who can bring to customers good services like them at Vietnam market. Threat Vietnamese Government doesnt encourage increasing the number of car in circulation at Vietnam, especially at Hanoi and Ho Chi Minh because the traffic congestion in the two cities is very high. Avis also should care about their competitor Satsco  [5]  that is an indigenous company. The key strengths and weaknesses of Avis existing marketing strategy Strengths Special services to attract customers Have many promotions with high quality services. Use professional website and Facebook to advertise Co-operated with many famous partners in Vietnam market. Weakness Just only two operations in Vietnam market (in Hanoi and Hochiminh) while Danang and Haiphongà ¢Ã¢â€š ¬Ã‚ ¦ are also big cities which are potential markets as well. Avis dont publish their price on public, so that the customer will be lack of information. They dont advertise on other media like television, newspaperwhich are easy to attract customers. Recommendations Segmentation, Targeted, Positioning. Segmentation: The main customers of Aviss car long-term rental are both male and female who have at least average income or small company because they have demand to use car but they havent enough money or save their money. The largest number of customer would focus on big cities such as Hanoi, Hochiminh, Haiphong, Danangà ¢Ã¢â€š ¬Ã‚ ¦ However, the economy is developing, so that the segmentation in Vietnam market would be larger. Targeting: Socio-demographic Age: over 25 Income: Above $2000/month Education: graduated, post graduated Occupation: Businessman, artists Geographic: all three regions. Social class: upper-middle, lower-upper, upper-upper Behaviouristic Loyalty: moderate and loyalty Shopping habit: want to use high quality services. Psychographic Interest: class asserting Value: Living standard, convenience Benefit sought Product features: attractive, unique, promotions, benefits including. Positioning: Because of the high quality service, price of Aviss services wouldnt be cheap. High price Aviss car rental Low quality High quality Low price Growth strategy MarketMarket penetration; (for growth) or consolidation (to maintain position) or withdraw Product development Diversification Market Development Present New Present Product New Ansoffs matrix Avis has already had two operations in Hanoi and Hochiminh in Vietnam. Avis should think about expanding stores in other. Therefore, market development is suitable strategy for company at this time. Objective and Goal of Aviss car long-term rental Objective: Lead to the best car rental service in 2014 Goals: Increase revenue by 30% in next two year Have operations in Danang in 2013, Haiphong in 2015 Gain more 10% market share at the end of 2013 The detail plan would be present at Appendix 2. Marketing strategy and program (Marketing Mix) Marketing mix includes 7Ps which Avis has to apply in their marketing plan for achieving. Product: Product refers to the goods and services which firms offer to their customers. Firms must place sufficient importance to the product/service as well as the other aspects associated with the product that attract customer attention.  [6]   Aviss car rental was created to serve customers who need to use car but they havent enough money or want to save money for other works. Avis always understand demands of customers in Vietnam market. Therefore, in addition to normally benefits in services, Avis also make a new different service including drivers for the market which is very necessary with traffic conditions in Vietnam. Price: The price has always been regarded as an important competitive factor in attracting customers. The price of Avis is not published on their anywhere but the service of a famous company like Avis cant be cheap. Therefore, Avis should concentrate on the issue because the average income of Vietnamese people was just about $1.100 (2010). Promotion: Promotion plays an important role in companys marketing strategy. Firstly, we have to decide what components of the communication mix that should be used in the plan. There are many media that Avis can choose to promote: Television, Radio, Newspaper or Magazines, Internetà ¢Ã¢â€š ¬Ã‚ ¦In addition, Avis could advertise their service through internet networks such as Aviss official website, online newspapers, forums, social network (Facebook, Twitter, etcà ¢Ã¢â€š ¬Ã‚ ¦). IT is developing more and more at the moment, so that it could be the most effective promoting channel with very low cost for Avis. On the other hand, Avis should bring out discount policy or giving giftà ¢Ã¢â€š ¬Ã‚ ¦ which would attract more customers. (You can see more detail in Appendix 3) Place: At the moment, there are two ways for Avis to connect with customers. One way is that their customers can come to Aviss operation directly. Avis has two operations in Hanoi and Ho Chi Minh for transaction. If customers havent time or are so far from the company, they can choose contact with Avis indirectly through their website. Its also comfortable and convenience. In the future, Avis should set to open more operations in other big cities of Vietnam to expand their market in Vietnam. People People are one of the key elements to help the organization to achieve. In this case of Avis, sale forces and drivers would direct communicate with customer so they create the image of Avis. Therefore, to train staffs is important mission with Avis. Process Avis should invest in RD project for better understanding customer need and RD is also help Avis gathering customer feedback because as can be seen that customer communication is an important process with the company. Avis also has to provide information (especially about price) to customers on their website and public through advertising. Physical evidence The car using in rental always need to be clear and comfortable, luxury, elegance to attack customers. In addition, drivers should wear uniform which can create imagine of Avis brand and its also show that the attitude serving of Avis is always professional. The customer can always believe in the company. CONCLUSION Car rental is a new type of services, especially in Vietnam. Vietnamese people are not really familiar with long-term leasing. However, with new marketing strategy, I believe Avis car long-term leasing would be more preferred and Avis would still lead to the first place in car rental industry not only in others but also in Vietnam market. World count: 3297 REFERENCES University of Sunderland, BA (Honor) (2005), Marketing Strategy, University of Sunderland. Kotler, P., Wong, V., Saunders, J. and Armstrong, G. (2005), Principles of Marketing, 4th European edition, Pearson Education, Prentice Hall Ansoff, I. (1965), Corporate strategy, New York: McGraw Hill Barker, M. (1992) Marketing strategy and management, 2nd edition, HongKong : Macmillan Dyson, R. (1990) Strategic Planning Models and Analytical Techniques, Oxford: John Wiley and sons. Hollensen, S. (2003) Marketing strategy, London: Prentice Hall Porter, M. (1990), The competitive Advantage of Nations, London: Macmillan BPP Professional Education (2004), Mandatory Unit 7: Business Strategy, 1st edition, London: Aldine House, Aldine Place The Hinton information service (2007) Strong Momentum Driving Jewellery and Watch Market The Hilton information service [Online], available from: http://www.hintoninfo.com/view.asp?992d862e04cfa831 [accessed Sep 20 2012] Avis, official website: http://www.avis.com.vn/vi/about_avis.html CIA The World Factbook, East and Southeast Asia: Vietnam [Online], available from: https://www.cia.gov/library/publications/the-world-factbook/geos/vm.html [accessed Sep 21, 2012] Ehow.com, Market strategy analysis tools [Online], available from : http://www.ehow.com/info_8361829_market-strategy-analysis-tools.html [accessed Sep 22, 2012] Quickmba.com, Value chain [Online], available from: http://www.quickmba.com/strategy/value-chain/ [accessed Sep 22, 2012] General Statistics Office of Vietnam, official website: http://www.gso.gov.vn/default_en.aspx?tabid=491 Business dictionary, Competitive advantage [Online], available from: http://www.businessdictionary.com/definition/competitive-advantage.html [access on Sep 24, 2012] Jbdon.com, Positioning map, [Online], available from: http://www.jbdon.com/uploads/6/0/4/3/6043586/9761212.jpgw=250h=250ei=Mo5eUPiDJOaziQer2oDoBAzoom=1iact=hcvpx=863vpy=136dur=3758hovh=200hovw=200tx=80ty=130sig=111527053491877461160page=4tbnh=157tbnw=157start=56ndsp=20ved=1t:429,r:8,s:56,i:279 [accessed Sep 24,2012] BIBLIOGRAPHY Doyle, P. and Stern, P. (2006) Marketing management and strategy, 4th edition, London: Prentice Hall Satsco, office website: http://www.satsco.com.vn/lang=vn Studiowide.co.uk, Posts tagged marketing strategy, [Online], available from: http://www.studiowide.co.uk/blog/tag/marketing-strategy [accessed Sep 21,2012] HighBeam Research (2005), Citizen expands its market in India HighBeam Research [Online], available from: http://www.highbeam.com/doc/1G1-138782661.htm [accessed Sep 22, 2012] HighBeam Research (2008),Wristwatch may be the next casualty of modern timers, HighBeam Research [Online], available from: http://www.highbeam.com/doc/1G1-240663353.html [accessed 22 Sep, 2012] HighBeam Research (2010) Microsoft Presents Smart personal objects technology (SPOT) based wristwatches at CES, HighBeam Research, [Online], available from: http://www.highbeam.com/doc/1G1-132146956.html [accessed 22 Sep, 2012] Lorelli.fr, Heading toward a learning company [Online], available from: http://www.lorelli.fr/index-eng.html [accessed Sep 22, 2012] Pegasuscom.com, value creation and business success [Online], available from: http://www.pegasuscom.com/levpoints/valuecreate.html [accessed 22 Sep, 2012] Johnson, S. and Jones, C. (1957) How to organize a new product, New York: Harvard Business Review Neff, R. (1990) Citizen Adjusts Its Mainspring, Business Week, 27 August, p. 80 Thomas, M. (1980) Market segmentation, Quarterly review of marketing Walker, M. and Harper, B. (2008) Marketing strategy: A Decision Focused Approach, New York: MCGraw Hill

Looking At The Communication Problems Of Databases Information Technology Essay

Looking At The Communication Problems Of Databases Information Technology Essay List the problems you experienced when you carried out a recent assignment. Try to put these problems into some order of magnitude. For each problem consider whether there was some way in which the problem could have been reduced by better organisation and planning by yourself. Client contacts always could not save on database. It cause serious error and network problems. Sometime client information cannot be updated. We need network administrators that can configuring and maintaining the server to make sure the process are always smooth. Too many man power jobs. Need to manually search information with paper by one by one. We need a database administrator to import all the information into the database. Therefore, staff can search information easily by just searching the keywords. Communication does not go well between the staff. Sometimes staff need to share something interesting or share their knowledge, they just cannot speak out with sudden. A communication application is needed. We need a website administrator. They need to ensuring web servers are always online and maintain the website. With the web servers, staff can simply login to the forum and share their thought. 2. Identify the main types of personnel employed in an ICT department. For each stage of a typical ICT development project, list the types of personnel who are likely to be involved. Project Manager They able communicate with other project members. They manage multiple information and technology projects. They can lead the team to planning and developing. They also need to keep documentation from the projects. Webmaster They need to ensure web servers are always online and maintaining the website. They can create website and responsible for the content, quality and style of the website. Database Administrator They responsible to implements and maintain the database server. They also need to improve the performance and capacity issues so that there is no duplicate record in the database. Always make sure the accuracy and security of data are maintained. Network and Security Administrator Their duties are prevent and monitor unauthorized access. Those misused, illegal action, modification through the network will get the deny request. They develop and maintain IT security solutions including firewalls and antivirus. IT Technician They install and able to maintain multi-platform network computer environments. They must have strong understand when face the problem and able to solve it. They also investigate, troubleshoot and resolve end-user problems. A public library is considering the implementation of a computer-based system to help administer book loans at libraries. Identify the stakeholders in such a project. What might be the objectives of such a project and how might the success of the project be measured in practical terms? There are few stakeholders who involved are project manager, programmers, database administrator, and librarian. The objective to implement this computer-based system is make the librarian can use the system easier, can search borrower information easier with a short time, and save paper work, all just key in to the computer and save it. By a practical test, programmers should probably do their best and there is error free from the system. While librarian using the system, if they feel comfortable and the system is user-friendly, then they will feel happy with it. That how is success of the project. 4. A software house has developed a customised order processing system for a client. You are an employee of the software house that has been asked to organize a training course for the end-users of the system. At present, a user handbook has been produced, but no specific training material. A plan is now needed for the project which will set up the delivery of the training courses. The project can be assumed to have been completed when the first training course starts. Among the things that will need to be considered are the following: Training materials will need to be designed and created; A timetable will need to be drafted and agreed; Date(s) for the course will need to be arranged; The people attending the course will need to be identified and notified; Rooms and computer facilities for the course will need to be provided for. Identify the main stakeholders for this project; Draw up a statement of the objectives for this project; For the objectives, identify the measures of effectiveness; For each objective, identify relevant sub-objectives or goals and who would be responsible for each of them Human Resource Manager, Project Manager, Software Developer and Instructor Instructor will teach the user how to use the system and understand how the system works. Instructor need to make sure every user know each of the steps of using the system. Software developer need to create a user-friendly system so that user would not feel complex or sophisticated when using the system. User would feel satisfied if they manage to fully understand the whole system. Users able to understand all the system will be achieved, if the following goals are achieved, Specific, all the training must be well-defined. Measurable, try to get customer satisfaction. Achievable, instructor able to give user to fully understand the system or system is user-friendly so that user would not feel frustrated when using the system. Relevant, the objective that be stated should relate to purpose of the project. Time constrained, instructor needed to set a timeline when should be start and when should be end. Therefore, there is no dragging or delay for the training course. 5. The idea behind a project is that students should be able to access details of available placements via an intranet. When there is a placement opportunity for which they wish to be considered, they would be able to apply for it electronically. This would cause a copy of their CV, which would also be held on-line to be sent to the potential employer. Details of interviews and placement offers would all be sent by e-mail. While some human intervention would be needed, the process would be automated as far as possible. You are required to produce a business case report for such an application, which justifies the potential development by showing that the values of its potential benefits outweigh its development and operational costs. Create lists of the main benefits and costs for the project. You do not have to specify actual figures, just the headings under which they would appear. Cost Salary of Manager : RM4000 Salary of Programmer : RM2500 Development cost : RM500-RM1000 Deployment cost : RM2500-RM3000 To build up a system and paying the wages for the employee, approximately total need RM10, 000 that needed to be invested. Benefit Quantifiable: With the development, deployment and operation cost, programmers able to create a good quantity system. Non-quantifiable: In order to let the student use the system, we must satisfy the student need. So, as a conclusion, although costing is more than benefit, but it is worth to do so, this is because we could create a good and useful system, make student work easier and satisfy student need. That is worth for it by everything.

Exams Are Unfair Assessments Of Progress :: essays research papers

Exams Are Unfair Assessments of Progress   Ã‚  Ã‚  Ã‚  Ã‚  Most educators believe that exams are the best way to judge a student's ability. They believe that students' ability can be judged depending on the marks or grades that students get in the exams. They also think that studying for exams can help students review and absorb the things they have learned. Actually, many people hate exams because they disagree that exams are realistic tools for rating progress. The three main reasons for me to believe that exams are unfair assessments of progress are: the effects of pressure, the reliability of the exam result and the purpose of study.   Ã‚  Ã‚  Ã‚  Ã‚  First of all, exams cause too much pressure for students. Some students commit suicide before they take an exam because they do not have self-confidence to face to the exam. Some students commit suicide after their exams because they can not get good marks in their exams and they can not stand the pressure of their parents. In addition, many students usually forget all of the things that they have already learned when they are taking their exams because they are too nervous, but they can remember all the things again after they finish their exams. Also, many students suffer insomnia because they are too worry about their exams. They do not have enough sleep, so they can not do well in their exams. Secondly, the exam results of the students are not reliable. Some students cheat in the exams. For example, they just copy the answers from their cheating papers to their answer sheets. Although their answers are correct, they do not really know the answers. Also, some student guess what questions might appear in the exams and only study that part of the course material. They can get good results in their exams without studying hard if they are lucky. Furthermore, many students get poor results in the exams because they do not have enough time to finish the exam papers, but not because they don't know the answers. The marking standard of examiners is also very unsteady. Sometimes, the marking standard might depend on the emotion of the examiners.

Linking Brain and Behavior: Reflections on Neurodegenerative Diseases and Fetal Neural Transplantat :: Biology Essays Research Papers

Linking Brain and Behavior: Reflections on Neurodegenerative Diseases and Fetal Neural Transplantation Neurodegenerative diseases are caused by malfunctions within the motor sector of the nervous system. These malfunctions, which are caused by the presence or absence of hormones, are a direct result of neural cell deterioration within the brain. Thus, biological problems of the brain, or rather predicaments arising between cellular connections within the brain, and the treatment of such conditions, illustrate how the brain organizes movement and behavior (11). The brain is the body's communication headquarters. It obtains a myriad of information from various parts of the sensory system and processes this information in an organized fashion. It then relays sensory input to different parts of the motor system. Such messages from the brain dictate specific muscular and behavioral patterns. Thus, this neural system is highly depended on a cause and effect system, where the slightest offset to the assembly-line fashion of cellular interaction results in major behavioral abnormalities(11). Moreover, there are two particular areas of the brain that are specifically related to motor malfunctions: the substania nigra and the striatum (the caudate nucleus and the putamen). The cells of the nigra synapse with cells of the striatum, which serves as the controller of motor functions such as walking, balance, and muscular movement. Information from the nigra cells passes through the synapses with the aid of a specific hormone, dopamine, which is a signi ficant chemical transmitter in the brain. Because the existence of dopamine is essential to the function of the substania nigra, it is also essential for the various muscular activities controlled by the striatum, such as walking, balance, etc (9). Neurodegenerative diseases, like Parkinson's Disease and Huntington's disease, thus, illustrate two very different behavioral patterns that are subsequently caused by two opposite and extreme biological abnormalities, where the nigra-striatum neural communication assemblage is hampered. Parkinson's disease (PD) results from a depletion in the amount of dopamine produced by the brain. At the onset of the disease, dopamine-secreting cells of the substania nigra, either because of genetic factors or environmental toxins, experience mass cell death. Thus, the nigra cells are unable to form synapses through which they secrete and relay dopamine to the striatum in a neural circuit within the basal ganglia (11). The striatum is also a coordination center for chemical messengers. When there is a decrease in dopamine levels, the striatum experiences a chemical imbalance (2). Linking Brain and Behavior: Reflections on Neurodegenerative Diseases and Fetal Neural Transplantat :: Biology Essays Research Papers Linking Brain and Behavior: Reflections on Neurodegenerative Diseases and Fetal Neural Transplantation Neurodegenerative diseases are caused by malfunctions within the motor sector of the nervous system. These malfunctions, which are caused by the presence or absence of hormones, are a direct result of neural cell deterioration within the brain. Thus, biological problems of the brain, or rather predicaments arising between cellular connections within the brain, and the treatment of such conditions, illustrate how the brain organizes movement and behavior (11). The brain is the body's communication headquarters. It obtains a myriad of information from various parts of the sensory system and processes this information in an organized fashion. It then relays sensory input to different parts of the motor system. Such messages from the brain dictate specific muscular and behavioral patterns. Thus, this neural system is highly depended on a cause and effect system, where the slightest offset to the assembly-line fashion of cellular interaction results in major behavioral abnormalities(11). Moreover, there are two particular areas of the brain that are specifically related to motor malfunctions: the substania nigra and the striatum (the caudate nucleus and the putamen). The cells of the nigra synapse with cells of the striatum, which serves as the controller of motor functions such as walking, balance, and muscular movement. Information from the nigra cells passes through the synapses with the aid of a specific hormone, dopamine, which is a signi ficant chemical transmitter in the brain. Because the existence of dopamine is essential to the function of the substania nigra, it is also essential for the various muscular activities controlled by the striatum, such as walking, balance, etc (9). Neurodegenerative diseases, like Parkinson's Disease and Huntington's disease, thus, illustrate two very different behavioral patterns that are subsequently caused by two opposite and extreme biological abnormalities, where the nigra-striatum neural communication assemblage is hampered. Parkinson's disease (PD) results from a depletion in the amount of dopamine produced by the brain. At the onset of the disease, dopamine-secreting cells of the substania nigra, either because of genetic factors or environmental toxins, experience mass cell death. Thus, the nigra cells are unable to form synapses through which they secrete and relay dopamine to the striatum in a neural circuit within the basal ganglia (11). The striatum is also a coordination center for chemical messengers. When there is a decrease in dopamine levels, the striatum experiences a chemical imbalance (2).

Myths In Human Civilization :: essays research papers

Myths In Human Civilization Throughout the history of human civilization, myths have been an integral part of human society. Myths have no cultural boundaries as they can be found in all cultural societies. The word myth can be referred to the classical Greek and Roman mythology or a contemporary myth. Regardless of the type of myth, they are stories used to give meaning to a phenomenon or symbolic manner to the natural cycles that surround humankind. Myths are used to explain and understand our existence in our world whether it is something that we can tangibly see or not. The saga of a myth is past down from one generation to the next. For the purpose of this assignment, I will be analyzing three articles that deal with a myth. With each of these articles, I will attempt to explain how the author uses the term within the context of the article. Finally, I will be concluding the analysis of the articles with reference to class notes on what we have learned to date. The first article is "Phyllis Burke: Exploding Myths of Male and Female." which is a book review. The author of the book, Phyllis Burke, writes of Gender Identity Disorder or GIS that effects both male and female children. A child labeled with GIS occurs when the child is not confirming to appropriate gender behaviour. For example, if a boy wants to play with dolls and dress up as the opposite sex. Burke reveals that at a young age all children in the gender socialization process are encouraged to play with gender appropriate toys and roles. If the child does not conform to these roles laid out by our gender conscious society, they are forbidden and discouraged to continue with their behaviour. Burke continues to write that GIS children may find themselves in play therapy or even in psychiatric hospitals. In analyzing the way in which myth is used in this article, it is found in the way our society has created gender roles for children, teenagers and even adults. There is no biological evidence that girls can not play rough with other girls and boys. It is the gender appropriate behaviour that has stereotyped our thinking that this activity is not appropriate. Most would rather see girls playing with dolls and boys being the ones who play rough. Burke analyzed GIS cases from the 1930s through to the early 1990s and found no biological evidence to support GIS. The behaviour that is deemed inappropriate is suppressed not by the child themselves but by others around them.

LL Bean Essay

1. How significant (quantitatively) of a problem is the mismatch between supply and demand for LL Bean? As per the historical series and its associated statistical description (see graph below), we can observe that there is a significant spread between the A/F ratios sine the standard deviation equals 1/3 of the mean. Besides in cases, there is mismatch beyond 50% between the forecast and the actual demand. Besides the mean value shows that there is a 9% bias meaning that on average the actual is always 9% above the forecast. It should be noticed as well that there distribution is skewed to the left with higher values meaning that there is a 100% underestimation for certain items. 2. Use the provided Excel file that contains demand and forecast data for a collection of items. Suppose those are the data LL Bean will use to plan their next season. Consider an item that retails for $45 dollars and costs LL Bean $25. The liquidation price for this item will be $15. The sales forecast for this item is 12,000. What order quantity would LL Bean choose for this item? Based on the Cu/(Co+Cu) ratio that equals 20/(10+20) =0,667 and the A/F distribution, we end-up with a probability of 0,676 given the round up rule. Hence LL Bean should order 12 000 * 1,179975 = 14160 items to maximize its profit. (We used the distribution derived from the data rather than the normal distribution with the same mean and standard deviation. Indeed despite the important gaps between the different percentiles of the real distribution, we reject the hypothesis that the distribution is normal at a 5% level as per the Anderson Darling test result with p-value= 3%). 3. Assuming LL Bean manages to derive the correct forecast, what do you think about their ordering process? (You may wish to begin with Mark Fasold’s concerns at the end of the case. Also, think about Rol Fessenden’s concern about estimating contribution margin and liquidation costs). †¢ If the contribution margin and liquidations costs are wrongly assessed this has a direct consequence on the commitment order size as per the newsvendor model methods (cf. the Cu/(Co+Cu) ratio). †¢ There is a grey area in the case to know how LL Bean really assesses the number of actual for products generating a demand higher than the forecast. An overestimation of lost sales can create a bias loop since it will impact the next year order commitment by generating mechanically higher commitment orders. As per the mean (8% above 1) and the distribution that is skewed to the left, it could be inferred that there is a systematic overestimation of lost sales which may explain that there are not different common pattern across items and buyers. †¢ We can’t suggest any bias due to outlier since they mention that there have not found any specific pattern. †¢ The split between â€Å"new† and â€Å"never out† for the historical errors makes sense since both nature of articles share a common property. †¢ We recommend making use of the phone calls and orders through all selling channel to build more robust analytical data and reduce the potential bias of data used to build the A/F distribution. 4. What do you think about LL Bean’s forecasting process? Is that the best that they can do? Problems †¢ It seems unreliable and not data driven as per the use of rules of thumb and use of consensus that may reduce the weight of the expert. †¢ Forecast reconciliation issue with the bottom up (items by items) and the top down (catalog) approach forecast approach. †¢ A lot of the forecast relies on the inaccurate slash at the end of the process. †¢ Aggregation of demand for item common to different catalogs seems unclear and prone to error, there may be an overestimation of the demand forecast by double counting the expected sales (cf. catalog arriving to same customer that are considered the best i.e. buying the most). †¢ Issues with the impact of new products and cannibalization †¢ Differences observed between the aggregation Suggestions †¢ More frequent interactions between bottom up and top down approach to avoid or at least reduce the slash of the end. Such interactions could be achieved through the so-called â€Å"W† approach that implies meeting points at different levels over the process. †¢ For items common to several catalogs, consider a customer approach instead of a catalog approach to avoid counting several times the expected purchase of one customer receiving several catalogs. †¢ We recommend making use of the phone calls and orders through all selling channel to build more robust analytical data in order to improve the forecasting process. †¢ Try to find alternate sources of supply to reduce the current lead time of 9 months and allow finalizing the forecasting process closer to the sales time.

Reaction Paper on Trust Doctrine on Intergenerational Responsibility

REACTION PAPER ON TRUST DOCTRINE OF INTERGENERATIONAL RESPONSIBILITY by Felrose Lynn V. Acenas We are poised right at the edge of some very major changes on Earth. Maybe it is indeed safe to say that we really are a geological force that's changing the  planet. Within the lifetimes of today's children, scientists say, the climate could reach a state unknown in  civilization. Whether we accept it or not, Climate Change is upon us. It is good to know that many of us are active in bringing about change and are concerned with the environment.Climate Change is a major problem and various entities around the world are doing their best to address this problem. This is why Trust Doctrine is proposed, it is for the litigation of climate change issues with an emphasis on the rights of future generations. The public trust doctrine provides a method whereby environmental lawyers can bring suit against governments on behalf of current and future generations. Deriving from the common law of pr operty, the public trust doctrine is the most fundamental legal mechanism to ensure that government safeguards natural resources necessary for public welfare and survival.In the context of the climate crisis, which threatens the life of innumerable human beings into the future, the public trust doctrine functions as a judicial tool to ensure that the political branches of government protect the basic right to life held by citizens. An ancient yet enduring legal principle, it underlies modern statutory law. At the core of the doctrine is the principle that every sovereign government holds vital natural resources in â€Å"trust† for the public. As trustee, government must protect the natural trust for present and future generations.It must not allow irrevocable harm to critical resources by private interests. In the Oposa Vs Factoran Case, the petitioners, all minors, sought the help of the Supreme Court to order the respondent, the Secretary of DENR, to cancel all existing Tim ber License Agreement in the country and to cease and desist from receiving, accepting, processing, renewing or approving the new TLAs. They alleged that the massive commercial logging in the country is causing vast abuses on rainforest.They furthered the rights of their generation and the rights of the generations yet unborn to a balanced and healthful ecology. The Supreme Court decided in the Affirmative. Under Section 16, Article II of the 1987 Constitution it states that: The state shall protect and advance the right of the people to a balanced and healthful; ecology in accord with the rhythm and harmony of nature. Needless to say, every generation has a responsibility to the next to preserve that rhythm and harmony for the full enjoyment of a balanced and healthful ecology.Put a little differently, the minor’s assertion to their right to a sound environment constitutes, at the same time, the performance of their obligation to ensure the protection of that right for the g enerations to come. This is an eye opener, If these minors did their part, how much more those with discernment, and especially those who are legally knowledgeable. We must all remember that we all have an intergenerational responsibility to our future generations.

Final exam Essay

SAINT PETER’S UNIVERSITY SCHOOL OF NURSING NU 304 NX FINAL EXAMINATION SPRING 2014 1. When the immunoglobulin crosses the placenta, what type of immunity does the fetus receive? a. Active b. Passive c. Innate d. Cell-mediated 2. The predominant antibody of a typical primary immune response is: a. IgG b. IgM c. IgA d. IgE 3. While planning care, a nurse recalls seasonal allergic rhinitis is expressed through: a. IgE-mediated reactions b. Tissue-specific reactions c. Antigen-antibody complexes d. Type II hypersensitivity reactions 4. When histamine is released in the body, which of the following responses would the nurse expect? a. Bronchial dilation b. Edema c. Vasoconstriction d. Constipation 5. When thought content and arousal level are intact but a patient cannot communicate, the patient has: a. Cerebral death b. Locked-in syndrome c. Dysphagia d. Cerebellar motor syndrome 6. A 65-year-old male recently suffered a cerebral vascular accident. He is now unable to recognize and identify objects by touch because of injury to the sensory cortex. How should the nurse document this finding? a. Hypomimesis b. Agnosia c. Dysphasia d. Echolalia 7. A 69-year-old male with a history of alcohol abuse presents to the emergency room (ER) after a month-long episode of headaches and confusion. Based on his alcoholism, a likely cause of his neurologic symptoms is: a. Concussion b. Chronic subdural hematoma c. Epidural hematoma d. Subacute subdural hematoma 8. _____ are most at risk of spinal cord injury from minor trauma. a. Infants b. Men c. Women d. The elderly 9. Six weeks ago a female patient suffered a T6 spinal cord injury. She then developed a blood pressure of 200/120, a severe headache, blurred vision, and bradycardia. What does the nurse suspect the patient is experiencing? a. Extreme spinal shock b. Acute anxiety c. Autonomic hyperreflexia d. Parasympathetic areflexia 10. A 23-year-old female begins having problems with tiredness, weakness, and visual changes. Her diagnosis is multiple sclerosis (MS). What is occurring in the patient’s body? a. Depletion of dopamine in the central nervous system (CNS) b. Demyelination of nerve fibers in the CNS c. The development of neurofibril webs in the CNS d. Reduced amounts of acetylcholine at the neuromuscular junction 11. Which statement by a patient indicates teaching was successful regarding myasthenia gravis? Myasthenia gravis results from: a. Viral infection of skeletal muscle b. Atrophy of motor neurons in the spinal cord c. Demyelination of skeletal motor neurons d. Autoimmune injury at the neuromuscular junction 12. If a patient’s posterior pituitary is removed, which hormone would the nurse expect to decrease? a. PRF b. ADH c. ACTH d. GH 13. If a patient had a problem with the adrenal medulla, which of the following hormones should the nurse monitor? a. Cortisol b. Epinephrine c. Androgens d. Estrogens 14. When catecholamines are released in a patient, what should the nurse assess for? a. Nutrient absorption b. Fluid retention c. Hypotension d. Hyperglycemia 15. A 45-year-old female has elevated thyroxine production. Which of the following would accompany this condition? a. Increased thyroid-releasing hormone (TRH) b. Increased anterior pituitary stimulation c. Decreased T4 d. Decreased thyroid-stimulating hormone (TSH) 16. A 54-year-old patient with pulmonary tuberculosis (lung infection) is evaluated for syndrome of inappropriate ADH secretion (SIADH). Which of the following electrolyte imbalances would be expected in this patient? a. Hyponatremia b. Hyperkalemia c. Hypernatremia d. Hypokalemia 17. A 22-year-old male is admitted to the intensive care unit with a closed head injury sustained in a motorcycle accident. The injury has caused severe damage to the posterior pituitary. Which of the following complications should the nurse anticipate? a. Dilutional hyponatremia b. Dehydration from polyuria c. Cardiac arrest from hyperkalemia d. Metabolic acidosis 18. While checking the lab results for a patient with Graves disease, the nurse would check the T3 level to be abnormally: a. Low b. High c. Variable d. Absent 19. A 19-year-old female with type 1 DM was admitted to the hospital with the following lab values: serum glucose 500 mg/dl (high), urine glucose and ketones 4+ (high), and arterial pH 7.20 (low). Her parents state that she has been sick with the â€Å"flu† for a week. Which of the following statements best explains her acidotic state? a. Increased insulin levels promote protein breakdown and ketone formation. b. Her uncontrolled diabetes has led to renal failure. c. Low serum insulin promotes lipid storage and a corresponding release of ketones. d. Insulin deficiency promotes lipid metabolism and ketone formation. 20. A patient with Addison disease has weakness and easy fatigability. A nurse recalls this is due to: a. Hyperkalemia b. Hypoglycemia c. Hypocortisolism d. Metabolic acidosis 21. A nurse wants to determine if there is kidney dysfunction in a patient with diabetes. Which of the following is the earliest manifestation? a. Polyuria b. Glycosuria c. Microalbuminuria d. Decreased glomerular filtration 22. Which condition will cause a patient to secrete erythropoietin? a. Low blood pressure b. Hypercarbia c. Inflammation d. Hypoxia 23. While planning care for a patient with urinary problems, the nurse recalls that the renin-angiotensin system will be activated by: a. Increased blood volume b. Elevated sodium concentrations c. Decreased blood pressure in the afferent arterioles d. Renal hypertension 24. A 55-year-old male presents reporting urinary retention. Tests reveal that he has a lower urinary tract obstruction. Which of the following is of most concern to the nurse? a. Vesicoureteral reflux and pyelonephritis b. Formation of renal calculi c. Glomerulonephritis d. Increased bladder compliance 25. A 15-year-old male was diagnosed with pharyngitis. Eight days later he developed acute glomerulonephritis. While reviewing the culture results, which of the following is the most likely cause of this disease? a. Klebsiella b. Human immunodeficiency virus (HIV) c. Genital herpes virus d. Group A ß-hemolytic streptococcus 26. A 30-year-old male is demonstrating hematuria with red blood cell casts and proteinuria exceeding 3 to 5 g/day, with albumin being the major protein. The most probable diagnosis the nurse will see documented on the chart is: a. Cystitis b. Chronic pyelonephritis c. Acute glomerulonephritis d. Renal calculi 27. A 54-year-old female is diagnosed with nephrotic syndrome. Which of the following is a common symptom of this disease? a. Hematuria b. Dysuria c. Oliguria d. Proteinuria 28. A 45-year-old female presents with hypertension, anorexia, nausea and vomiting, and anemia. She is diagnosed with chronic renal failure. When the patient asks what caused this anemia, how should the nurse respond? Your anemia is caused by: a. Red blood cells being lost in the urine b. Inadequate production of erythropoietin c. Inadequate iron absorption in the gut d. Red blood cells being injured as they pass through the glomerulus 29. A 50-year-old male is experiencing reflux of chyme from the stomach. He is diagnosed with gastroesophageal reflux. This condition is caused by: a. Fibrosis of the lower third of the esophagus b. Sympathetic nerve stimulation c. Loss of muscle tone at the lower esophageal sphincter d. Reverse peristalsis of the stomach 30. A 10-month-old is brought to the pediatrician by the mother who states the baby has been experiencing colicky pain followed by vomiting, sweating, nausea, and irritability. Testing reveals a condition in which one part of the intestine telescopes into another. From which type of intestinal obstruction is he suffering? a. Hernia b. Ileus c. Torsion d. Intussusception 31. A 54-year-old male is diagnosed with peptic ulcer disease. This condition is most likely caused by: a. Hereditary hormonal imbalances with high gastrin levels b. Breaks in the mucosa and presence of corrosive secretions c. Decreased vagal activity and vascular engorgement d. Gastric erosions related to high ammonia levels and bile reflux 32. A 39-year-old female with chronic intermittent pain in the epigastric area 2 to 3 hours after eating is diagnosed with a duodenal ulcer. Which of the following behaviors may have contributed to the development of the ulcer? a. Cigarette smoking b. Drinking caffeinated beverages c. Consuming limited fiber d. Antacid consumption 33. A 54-year-old male complains that he has been vomiting blood. Tests reveal portal hypertension. Which of the following is the most likely cause of his condition? a. Thrombosis in the spleen b. Cirrhosis of the liver c. Left ventricular failure d. Renal stenosis 34. A 60-year-old female with a history of alcoholism complains of recent weight gain and right flank pain. Physical examination reveals severe ascites. This condition is caused by decreased: a. Albumin and lack of cellular integrity b. Capillary filtration pressure c. Capillary permeability d. Antidiuretic hormone secretion 35. A 31-year-old female presents with midabdominal pain. She is expected to have acute pancreatitis. Which of the will be part of the treatment plan? (Select all that apply.) a. Narcotic analgesics b. Restriction of food intake c.Nasogastric suctioning d. Antibiotics e. IV fluids 36. Cholecystitis is inflammation of the gallbladder wall usually caused by: a. Accumulation of bile in the hepatic duct b. Obstruction of the cystic duct by a gallstone c. Accumulation of fat in the wall of the gallbladder d. Viral infection of the gallbladder 37. While planning care for a patient with an extradural hematoma, which principle should the nurse remember? The main source of bleeding in extradural (epidural) hematomas is: a. Arterial b. Venous c. Capillary d. Sinus 38. A 30-year-old white male recently suffered a cerebrovascular accident. Which of the following is the most likely factor that contributed to his stroke? a. Age b. Gender c. Diabetes d. Race 39. A 72-year-old male demonstrates left-sided weakness of upper and lower extremities. The symptoms lasted 4 hours and resolved with no evidence of infarction. The patient most likely experienced a(n): a. Stroke in evolution b. Arteriovenous malformation c. Transient ischemic attack d. Cerebral hemorrhage 40. A 25-year-old female presents to her primary care provider reporting fever, headache, nuchal rigidity, and decreased consciousness. She was previously treated for sinusitis. Which of the following is the most likely diagnosis? a. Aseptic meningitis b. Bacterial meningitis c. Fungal meningitis d. Nonpurulent meningitis 41. A patient is admitted with amyotrophic lateral sclerosis (ALS). Which classic assessment findings will support the diagnosis of ALS? a. Progressive dementia b. Muscle weakness and atrophy c. Severe paresthesias d. Autonomic dysfunctions 42. Which information indicates the nurse understands assessment findings of an aneurysm? a. A headache is the most common symptom b. The majority are asymptomatic c. Nosebleeds are an early symptom d. Epidural hemorrhage occurs in over 80% of patients 43. A 50-year-old male patient is deficient in ADH production. Which of the following assessment findings would the nurse expect to find? a. Increased blood volume b. Increased urine osmolality c. Increased urine volume d. Increased arterial vasoconstriction 44. Diabetes insipidus, diabetes mellitus (DM), and SIADH share which of the following assessment manifestations? a. Polyuria b. Edema c. Vomiting and abdominal cramping d. Thirst 45. A 22-year-old female has a low level of TSH. What condition does the nurse expect the patient is experiencing? a. Primary hypothyroidism b. Secondary hypothyroidism c. Autoimmune hypothyroidism d. Atypical hypothyroidism 46. A 45-year-old female with Graves disease underwent surgical removal of her thyroid gland. During the postoperative period, her serum calcium was low. The most probable reason for her low serum calcium is: a. Hyperparathyroidism secondary to Graves disease b. Myxedema secondary to surgery c. Hypoparathyroidism caused by surgical injury to the parathyroid glands d. Hypothyroidism resulting from lack of thyroid replacement 47. A 12-year-old female is newly diagnosed with type 1 DM. When the parents ask what causes this, what is the nurse’s best response? a. A familial, autosomal dominant gene defect b. Obesity and lack of exercise c. Immune destruction of the pancreas d. Hyperglycemia from eating too many sweets 48. When a nurse is assessing the physical features of individuals with Cushing syndrome, these findings will include: a. Weight loss and muscle wasting b. Truncal obesity and moon face c. Pallor and swollen tongue d. Depigmented skin and eyelid lag 49. A 45-year-old male complains of heartburn after eating and difficulty swallowing. He probably has: a. Pyloric stenosis b. Gastric cancer c. Achalasia d. Hiatal hernia 50. The primary causes of duodenal ulcers include (select all that apply): a. Consumption of spicy foods b. Nonsteroidal anti-inflammatory drugs (NSAIDs) c. H. pylori infection d. Trauma e. Side effects of antibiotics

The Leadership Styles of Ho Chi Minh and Ngo Dinh Diem

A close look at the history and background of Ho Chi Minh and Ngo Dinh Diem allows one to analyze what may have made the leadership skills of each a success or failure. Both were patriotic and wanted the same thing for their country and that was for Vietnam to remain undivided. Yet their backgrounds were quite different and may have had some influence in their ability to inspire, motivate and transmit a hope for change and betterment. Evaluation of Leaderships Ho Chi Minh had a strong background in Vietnamese culture and history.Born in simple humble beginnings in the late 1800’s he experienced first-hand French colonization in some if its early stages. He was rebellious and radical like his Father who was a strong Vietnamese nationalist and passed his belief about Vietnam’s independence to his son. He even saw his Father resign his official position in protest against French domination. Eventually, Ho Chi Minh spent years traveling Europe and the Western world experien cing both worlds’ cultures and politics.But he aligned himself with other nationalists which developed his political outlook and defined his philosophy for Vietnam independence. By the time he returned to Vietnam he was a seasoned revolutionary and passionate about the goal of his country’s independence. What may have prepared Ho Chi Minh most was his ability to relate to the common Vietnamese people. He regularly visited villages and towns and was fond of dropping into schools to chat with the children.Vietnamese people had affection for him and he was universally called â€Å"Uncle Ho. † He was admired for his simplicity, integrity and determination. He knew the Vietnamese way of life, philosophy and religion; he did not assimilate to the European or Western cultures or religions. He resisted any efforts to compromise his move for Vietnam’s independence. He was so passionate about Vietnam’s independence that he explained patriotism not communism was what inspired him (Karnow 1998).On the other hand Ngo Dinh Diem was born into a more privileged wealthy family. His ancestors had converted to Christianity and he was a devout Catholic; this may have created distress for the predominantly Buddhist Vietnamese people. He was not assessable to the common people. His wealth, religion and the fact that he had worked for the colonial French government may have caused many Vietnamese to look at him distrustfully. Diem lacked compassion for the common people who made up 85% of the rural masses of South Vietnam.Instead he viewed them as potential enemies who must be kept under surveillance and tight administrative control. He was not sensitive to the majority but engaged in biased and religiously oppressive policies. An example of this is when nine unarmed Buddhists civilians were killed as they protested Diem’s government ban on flying the Buddhist flag in commemoration of Buddha’s birthday. He was known to be a difficult man to reason and work with. He micromanaged even the pettiest details so much so that he appeared incapable of seeing the larger view.He trusted no one except a few family members, refused to broaden the base of his government, and refused to negotiate with any of his many rivals (Moss 2010). Diem’s political philosophy and authoritarian methods of governing created opposition and preventing him from achieving the support he so needed. Conclusion Ho Chi Minh and Ngo Dinh Diem each manifested an individuality that characterized their leadership. Both were intelligent, hardworking and patriotic. Ho Chi Minh’s background helped him to succeed in affecting the Vietnamese people.He engaged their cultural, social, and economic issues; he was passionate and determined to make the nation self-sufficient with a strong internal infrastructure. On the other hand Diem, who also a nationalist lacked the background of the Vietnamese people and while he wanted self-rule he was finan cially dependent on U. S. aid and interests. His religious favoritism, his repressive attacks on those that opposed him alienated the majority of Vietnamese people. You can read countless books and articles on both men. It is interesting that even those who oppose communism admire the leadership skills of Ho Chi Minh.